New patient packs

I have been giving out "New patient packs" for just over a year now and I think they are invaluable. Three main reasons why:

1) "Start as you mean to go on.". The new pt pack makes your consultation (or first emergency appt) so much more comprehensive. So if like me you want to be doing more comprehensive dentistry it makes sense to utilise them.
2) Patients often remember less than half of what you tell them. Having the most important ideas and details in written form to take away avoids this hassle.
3) Everybody likes free things. The pack costs very little to put together but has a very high perceived value.

There are many ways of presenting your new pt packs. Up till now I have been using A4 folders to hold it all in. Inside are information sheets With a bit of history about me, the way we book appointments, how to contact us in an emergency, my ethos about photography, our pricelist etc. Also included is an OHI postcard (look out for an upcoming post about these as version 3 are being printed currently). And then finally I included various samples of things like interdental brushes, toothpaste etc. As with all of my other shared documents, the template for my new pt pack can be found in my google drive (go to the useful resources page).

The folders I currently use can be seen via the link below which seem to be a reasonable balance between quality and price and allow you to include a business card on the front.

When it comes to the samples I just try to include whatever I can find for free or minimal cost. My collection of places to source these can be found here:
http://www.drchrisharper.co.uk/blog/do-you-want-free-samples